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Wednesday, May 25, 2011

Project Proposal - Part 1


Project Definition
The project definition for design this website is get know their target audience and the propose to enchancing the website such as navigation bar,typo and usability of the current website.

Current Website:
TOMEI GROUP
http://www.tomei.com.my/

Benefits of the website:
The website with tidy and clean layout,complete information.

Web area that should be improve:
The colour mood can be more better to create the luxury of jewelry,typography for the information and navigator bar.The overall wireframe can be arrange more in nicely way.

Goals
To achieve a more tidy website to let customer more satisfaction and user could be more easy get their way to sufing website.

Client Analysis
Short term goals – To promote their website with their jewellery.
Long term goals – To let people know well their brand,and they can get latest information from the website.
Target audience – People who got their own job around 25-60,especially 25-40 who know well on internet.
Competitor analysis:
Site strategy – Change the colour mood of the design,let it be more attractive.

Competitor Analysis
Poh kong
-The layout is boring with the colour mood,it can be more intresting such as improve the navigator button and the colour mood can be more soft and clear.

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